“We are proud to celebrate 25 years of championing our guests as they make healthy decisions about how to fuel their bodies,” said Susan Taylor, CEO of Juice It Up! “We’re fixated on striking the perfect balance of flavor and function in our products, and our Old Fashioned Swirls really embody that commitment. Joining Juice It Up!’s summer lineup of immunity boosting products, the Orange Cream Smoothie, a popular secret menu item for decades, and the new Raspberry Cream and Passion Fruit Cream Smoothies are a nod to Juice It Up! beginnings while also acknowledging the brand’s evolution and commitment to product functionality. Many don’t realize that protein is an immunity enhancer and crucial to fight viral and bacterial infections, with antibodies relying on protein to function at their very best. To thank guests for 25 fantastic years, Juice It Up! will be rewarding its top social media fans and rewards app members with gift cards and juicy swag bags throughout the month. The twist on these nostalgic flavors of your childhood is the addition of 25 grams of whey or soy protein, making these throwback favorites equally flavorful and functional. (August 4, 2020) – Juice It Up!, one of the nation’s leading handcrafted smoothie, açaí bowl and raw juice chains, is excited to celebrate 25 years of “Living Life Juiced” by introducing New Old Fashioned Swirls to the menu! To kick off the monthlong anniversary festivities, the brand has added a twist to the fan-favorite secret menu item, the Orange Cream Smoothie, and introduced its delicious counterparts, the Raspberry Cream and Passion Fruit Cream Smoothies.
Leading Smoothie, Açaí Bowl & Raw Juice Chain Introduces Protein-Packed Blasts from the Past JUICE IT UP! CELEBRATES 25 YEARS THE OLD FASHIONED WAY
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